Header

Social Movement Technologies
For Campaigners and Activists Organizing People Power for Justice

Campaigners and activists recognize they must use digital tools and tactics like never before – alongside direct action – to build people power and pressure targets to take action. Here are some upcoming trainings and resources designed to meet this need. To learn about additional upcoming trainings, join the email list. SMT also works with funders to provide support to grantees; organizing networks to support larger campaigns and networks; and directly with groups to provide tailored coaching and help implement campaigns. Feel free to reach out to discuss how SMT can support.

Work with SMTExperienced Digital Campaigner? Work with SMT  

With team members on 5 continents, SMT’s small but highly effective team has trained staff from over 4900 groups and unions over its first 10 years, and worked with 200+ groups on campaigns more in-depth. Part-time and full-time roles are available, with coaching and training roles starting as low as a few hours a month. See open positions.

Free Recorded Trainings & Online Communities

Trainings on TikTok, remote team recommendations, X (Twitter), Mastodon, Telegram, Snapchat and more. Available anytime and captioned in 7 languages. Also join SMT’s Digital Campaigner’s Facebook Group for campaigners, with 3300+ campaigners from around the world, or SMT’s Slack group of campaigners, or one of SMT’s WhatsApp groups or Telegram channels. Access the trainings and online communities.

 

SMT Coaching rates and subscription packages


Training Schedule:

Campaign & Project Management Tools to Make Our Teams Hum

June 6 – 21 | 12:00 pm ET | 2-hr sessions

For those of us juggling mighty organizing demands with never enough time and resources, this could be one of the most valuable courses ever. We’ll cover how to use campaign and project management tools like Trello, ClickUp, Asana and Airtable to improve workflows and enhance campaigns. Learn more and register here.

A.I. for Organizing

June 18- North and South America | June 20 – Africa, Europe, MENA, Asia | 2-hour session

How to use A.I. for the messaging, framing and segmentation we need to build people power and win electoral, issue and union campaigns. You’ll learn how to use prompt engineering to generate messages with the right tone, refine your framing techniques and more accurately target your audience. We’ll cover how specific A.I. tools can help us improve internal workflows and processes as campaigners and unionists, and how to use image generation tools and create effective prompts.

Although A.I. tools are already proving useful in campaigning, we can’t ignore the significant ethical questions that come with using them, or the alarming ways A.I is already being used to manipulate public opinion on a mass scale. This session will predominantly focus on the practical use of these tools. We will briefly discuss the organizing underway to address these issues and to hold A.I. companies accountable for how this technology develops. Learn more and register here.

Action Network: A Tool for Taking Action & Managing Data in People Power Campaign

July 23 | 12:00 pm Nairobi |   90-minutes session 

Are you using MailChimp or another company for email? Are you using Change.org, Avaaz or Google Forms for your petitions? If so, you need this training!
Learn about a campaigning tool (Action Network) designed by and for activists and used in campaigns across the globe. Use the powerful free version to send emails, launch petitions, and hold all your supporter information. (The free version is available in 17 languages, including French and Portuguese.) Learn about the limitations of email tools that are not action tools and why it’s so important to own and control your supporter list. Learn more and register here.

Graphic Design for Organizing Apprenticeship

Sept 17 – Oct 10, 2024 | 4 weeks; two 2h-sessions per week | Instruction in English. Interpretation based on demand

Join the over 450 staff and activists of movement groups who have taken this apprenticeship. Good design is part of strong organizing. Running grassroots campaigns requires communicating effectively across many platforms, and good design can activate and broaden your base. This intensive will rapidly scale up your visual communications skills. From building a creative brief, to applying time-tested graphic design techniques, to navigating industry-standard (and emerging!) software, learn to efficiently create designs that inspire action. Learn more and register here.

SMT is rapidly ramping up support and training for movement organizations around the world. Additional training is planned. If there’s anything that you don’t see below that you’d be interested in, contact us.

Recording: Upcoming support for building people power in the digital age

Are you part of a non-profit/NGO/union or a funder committed to redistributing power for justice? Recognize the importance of digital along with direct action organizing? Watch the recording to learn more.

Groups Banner

Staff and activists of 4,900+ groups
have engaged with SMT trainings

Testimonials

The Design Apprenticeship course helped me become bolder in my design choices. I became confident enough to push for a more systemic approach to design in the team, developing templates and guiding other creative colleagues. This program was pivotal in my development as a designer!
SMT's training helped me use my journalistic skills effectively to highlight people's struggles and create change. Using Twitter more effectively, we supported Syria's refugee camp hospital to get more media attention and raise funds to respond to the hospital's needs as well as build visibility on the issues affecting refugees.
I implemented lessons on personal narrative, public narrative and emails directly into my campaign, so this was an instant gratification. I loved learning from the other Digital Campaigning Certificate Program participants who came from around the world, working on different topics.
I really liked the A.I. custom training session, especially the parts tailored to our workstream and with examples pulled from our staff. It really helped to situate the tools in our work and open our team's minds to the possibilities.
For change-makers looking to harness people power for good. Expert presenters and experience sharing with classmates enhanced my knowledge and provided valuable, immediately applicable skills.
Without SMT we would not have been able to move our organizing from the field to the digital arena during COVID. They helped us set up systems, coached and trained our folks, helped us troubleshoot and launch digital outreach efforts all in crucial campaign moments. Can’t speak highly enough about what their help meant!
I felt supported by a community of hundreds throughout my learning journey.
It was powerful hearing directly from groups across the country using these powerful tools to win campaigns and create real change.
SMT's coaching was incredibly supportive, encouraging and accessible. SMT had a huge impact on evolving La Semilla's storytelling program. Through SMT coaching, we diversified our digital communications. Having SMT as a source of resources and as a thought partner has been incredibly impactful to our work.
The course provided invaluable tools and strategies, real-world case studies from different cultural contexts, and a supportive learning environment that encouraged interaction and peer learning.
The assignments provided a better understanding of how the nuts and bolts of digital organizing fit together.
I found a lot of value in this Certificate Program that I use in my everyday work: from using social media effectively; significantly growing accounts and activating people online, pressuring targets in campaigns, and running Twitterstorms. Even when using other tools, I still apply the principles I learned!
SMT’s training on using WhatsApp to activate our bases helped us activate more leaders by creating conversational WhatsApp groups for members and assigning different leadership roles to volunteers.
I strongly recommend SMT. Their strong organizing background, preparation and thoughtfulness made our strategy assessment with them enjoyable and really helpful.
I initially thought this program was centered around communications, but it offered so much more. It provided an inside perspective on organizing work and how communications integrates with it.
SMT is the only training I know of that speaks our language of activism and uses the tools we use everyday in the field. They are a go-to resource to help raise the bar for communications in the labor movement.
The Digital Campaigning Certificate Program was immensely helpful, and I continue to apply its learnings in my daily communications and strategizing.
I'm grateful for the opportunity to expand my organizing knowledge with SMT. It's sparked creativity, and I'm excited to put new ideas into action.
I received input on how to align field and digital work which is directly connected to the advocacy research that we are doing.
SMT has been a great partner to co-design and launch a set of offerings that meet the growing digital and remote needs of the organizations we support, including bilingual access for our Spanish-speaking partners. The team is relatable, attentive and knowledgeable and their use of case studies helps to make complex information accessible!
SMT coaching enabled us to expand our presence within human rights spaces in Kenya beyond an LGBTIQ audience. It helped us use Twitter to connect with allies in the environmental justice and land rights movements. It was amazing to have someone to work with who knows our work and give us templates just when we needed them.
The program allowed me to deep dive into specific campaign strategies, learning from diverse examples of what worked and what could be improved.
This program has been a great experience for me personally and for my work. With the few campaigns going under way I’m excited to show my colleagues what I have learned from SMT!
It helped me better understand, through the experience of like-minded organizers, how to use accessible digital organizing tools to support the efforts on the ground.
The program offered interesting case studies, expanded my digital campaigning knowledge, introduced new organizing tools and strategies, and enabled connections with professionals in the progressive space.
The program made me think holistically about offline and online impacts.
The program offered interesting case studies, expanded my digital campaigning knowledge, introduced new organizing tools and strategies, and enabled connections with professionals in the progressive space.
SMT supported our coalition so we could play a more powerful role in advocating for our work and priorities with funders and elected officials. They facilitated a process to take a loose group of collaborators across a large geography and worked with us to build a cohesive understanding of shared values and how we could present ourselves.
For anyone who wants to dive into the world of digital communications, this is the training for you!
SMT helped us think through what type of CRM we need and choose a texting platform to reach our base. SMT’s coaching has been instrumental in helping us develop a social media strategy that communicates our message through the voice of the young people involved in our organization. 
The trainings are terrific–geared for every level of experience. And being rooted in social change movement, especially helpful to organizers.
This program has boosted my confidence in organizing and sustaining digital campaigns.
The program offers excellent support, knowledge, and peer collaboration for learning about organizing and campaigning.
This program was pivotal in my early organizing career, providing a strong foundation for recognizing technology's power in social movements. It equipped me with tools to create effective systems for our organization and broader membership base.
Learned invaluable skills, gained practical knowledge, and connected with inspiring professionals.
The program was an eye-opener and better positioned me as a Communications Officer. I learned about digital mobilizing, online community building, and more.
We have had a fantastic experience with SMT…they have been highly responsive to the needs of our grantees.
Having access to experts through the certificate program was amazing. The course is so practical. I set up google ads for the first time and created our digital security policy and implementation plan. Our whole team uses the campaign strategy template now. Now we know how to improve our email deliverability and started a texting program.
Working with SMT was easy and collaborative. The training helped our Greenpeace Southeast Asia team get new insights into campaign best practices across the globe.
I was able to immediately use the tools I learned and apply them to our organization. The program was intense, but I loved every minute of it and learned more than expected.
The program was an incredible journey of meaningful learning and connections with amazing advocates nationwide.
I found this course inspiring, especially the strategies part. Learning from diverse students with different backgrounds was enriching."=
The SMT trainings I’ve taken have helped us mobilize and deepen engagement in our communities. Through Twitterstorms, phone banking, and other tactics that I learned through SMT’s trainings, we succeeded in our call to #ExtendtheReg for a million young people who would otherwise be disenfranchised by anti-poor COVID policies.

SMT helped GAIA use LinkedIn to reach a key constituency we were having trouble reaching - thousands of people who play a specific role in the waste management industry. We got responses from key players.
Each session was well-facilitated, skillfully blended presentation, discussion, and practical exercises, allowing me to immediately apply techniques to my work.
This program helped us harness effective tools and tactics that are aligned with our movement's needs and organizational values.
This program is very comprehensive and provides tons of tools and resources that have strengthened my skillset in digital organizing. This is a great program that I highly recommend.
SMT has worked with us to develop and implement a broad and integrated social media strategy. They helped our leadership understand the importance of such a strategy and taught our activists the basic skills to execute it. From website maintenance to targeted twitter campaigns, they are there when you need them and they understand that it is all about movement building.
I learnt a lot on grassroots movements, digital campaigns and communications in times of state intrusion or threats.
I took the workers organizing in the digital age training. We really need this kind of training in Finland, which people in the US have had access to for some years. The training was effective to start organizing for instance on Twitter.
This training provided invaluable clarity and direction for my digital organizing work, empowering my team to work more effectively.
We’re starting our third straight year providing grantee partners with Social Movement Technologies training and coaching…our grantees are in good hands.
I appreciated connecting with passionate changemakers across the U.S. to discuss effective digital campaigning strategies.
Our staff took a lot of SMT courses – including the intensive Digital Campaigning Certificate Program. It helped us take our digital campaigning and collectivizing actions to the next level! We used various tools to increase our follower base and successfully target authorities to take action at the village and municipal levels in India.

The DCCP program enhanced my skills and provided valuable support. I've applied these skills in my job and community work. Well-designed and presented program!
Taking this course really transformed my organizing skills to be more effective.
This program was very useful for understanding the digital aspects of organizing workers and incorporating them into a comprehensive campaign toolkit.
This program greatly helped integrate our thinking on organizing and digital campaigning. I wish all our organizers and digital staff could undergo this training.
We’ve heard really good things from our grantee partners. SMT has a strong, grantee-focused way of working.
Highly recommend it for individuals in civic organizations looking to enhance their technological campaigning skills!
SMT helped us create a social media presence to expand our cannabis worker organizing campaign. Our organizers have enhanced their social media capabilities. We have succeeded beyond our expectations. Working with SMT has been a great experience. They really understand organizing and communications.
The program gave my team the tools and time to strategise how our grassroots migrant organising translates to a digital context. I picked up tools like source codes, which then enabled us to see that more people were registering from Instagram than through any other platform and caused us to adapt our strategy. We also became SMT an Outreach Partner to enable our network to benefit from trainings at lower prices
Our coach was an everyday reminder of what we needed to do. He checked in and followed up on us. It really helped us activate Twitter in our campaigns and tighten up digital security. We moved from just having a Twitter handle to building on a hashtag that saw a jailed human rights activist released from prison.
SMT helped us craft an effective public narrative for our campaign to get a mine closed. SMT helped us finalize a campaign strategy and come up with an effective plan to raise visibility and engage the public. Our campaign led to a pause in the mining. We will keep fighting!
SMT's expertise in social media, ads training, and particularly their personalized coaching, has been invaluable for navigating the unique challenges of the non-profit sector. SMT's guidance has empowered us to adopt new technologies and strategies, leading to our most successful social media ads campaign to date. Their support is a game-changer for organizations stepping into unfamiliar digital territories.
SMT developed a custom training for our youth climate fellows from around the world. It was a holistic training on creating campaigns from strategy to implementation and building our activist base. We appreciated SMT’s attention to detail around language and inclusion and always thinking about power building.
I'm still digesting the valuable information from this training and applying it to my work. Meeting activists worldwide and learning about important campaigns was inspiring.
The digital training was expertly executed and helped me develop new ideas and best practice to implement in our campaign.
I had an amazing time. I am already applying the valuable content in my organization.
Share

Choose a Language

This will close in 0 seconds