Campaigners and activists recognize they must use digital tools and tactics like never before – alongside direct action – to build people power and pressure targets to take action. Here are some upcoming trainings and resources designed to meet this need. To learn about additional upcoming trainings, join the email list. SMT also works with funders to provide support to grantees; organizing networks to support larger campaigns and networks; and directly with groups to provide tailored coaching and help implement campaigns. Feel free to reach out to discuss how SMT can support.
With team members on 5 continents, SMT’s small but highly effective team has trained staff from over 4900 groups and unions over its first 10 years, and worked with 200+ groups on campaigns more in-depth. Part-time and full-time roles are available, with coaching and training roles starting as low as a few hours a month. See open positions.
Trainings on TikTok, remote team recommendations, X (Twitter), Mastodon, Telegram, Snapchat and more. Available anytime and captioned in 7 languages. Also join SMT’s Digital Campaigner’s Facebook Group for campaigners, with 3300+ campaigners from around the world, or SMT’s Slack group of campaigners, or one of SMT’s WhatsApp groups or Telegram channels. Access the trainings and online communities.
March – June 2024 | Sessions for all time zones globally | Instruction in English.
Are you a BIPOC social justice campaigner or staffer looking to deepen your leadership and responsibility in campaigns? This training is for organizers, campaigners, communications staff, fundraisers, and other staff involved in campaign work. This 3.5 month fellowship will enable participants to become next-level online/offline campaign staff combining time-tested organizing with the latest tools, tactics, and skills, including managerial skills. Learn more and apply here.
December 5 | 2 hr session | Instruction in English. Interpretation provided as funding allows in response to registrations.
How to use A.I. for the messaging, framing and segmentation we need to build people power and win campaigns. You’ll learn how to use prompt engineering to generate messages with the right tone, refine your framing techniques and more accurately target your audience. We’ll cover how A.I. tools can help us improve internal workflows and processes as campaigners, and how to use image generation tools and create effective prompts. Updated from June 2023 training. Learn more and register here.
December 6 | 12:00 – 1:30pm (ET) | Instruction in English, simultaneous interpretation in response to demand
Whether it’s a local school board or a global corporation, we know that for a target to give workers what they need, we have to make it more painful for them not to. In this session we walk through the steps to power map your target to ramp up your campaign strategically where you have the most leverage. Then we use a real example of a union campaign to illustrate a range of online/offline tactics and how they can be used to create “surround sound” around targets and secondary targets so they just want to make it stop. Learn more and register
January 23, 30 & Feb. 6 | 90-minute sessions
People want to be part of something that’s bold, has momentum, and enables people like them to have a voice and get things done. It’s hard to resist jumping on that train. This session covers the key elements of narrative, storytelling and imagery that we must use in our union to build an irresistible labor movement. Lots of strong and weak examples will be discussed along with common pitfalls to avoid and a chance to practice and get individual feedback on your work. Learn more and register here.
February 6 – March 12, 2024: 12PM Kinshasa | 11AM Accra| 1PM Jo’burg | 2PM Nairobi
Most sessions will be instructed in English. Simultaneous interpretation in Arabic, French, Swahili, and Portuguese available if at least one group of activists needs it.
Ready to organize for power? From South Africa to Algeria and Kenya to Cote d’Ivoire, young people across the continent and their families want a just and sustainable future. To achieve it, we must use non-violent organizing principles and methods passed down from successful anti-colonial and other movements, combined with new digital tactics being used across the continent. We must understand how movements can be built and nurtured. This training series and support program is for activists and campaigners who want to deepen their ability to lead movements and campaigns for justice. Register here.
March 11th | 12:00 P.M. (ET) | 2-hour session
How to use A.I. for the messaging, framing and segmentation we need to build people power and win union campaigns. You’ll learn how to use prompt engineering to generate messages with the right tone, refine your framing techniques and more accurately target your audience. We’ll cover how specific A.I. tools can help us improve internal workflows and processes as unionists, and how to use image generation tools and create effective prompts.
Although A.I. tools are already proving useful in campaigning, we can’t ignore the significant ethical questions that come with using them, or the alarming ways A.I is already being used to manipulate public opinion on a mass scale. This session will predominantly focus on the practical use of these tools. We will briefly discuss the organizing underway to address these issues and to hold A.I. companies accountable for how this technology develops. Learn more and register here.
April – June, 2024 | 10 weeks; 3h sessions per week | Sessions for all time zones globally | Instruction in English. Interpretation based on demand
Over 1,100 staff and activists of movement groups have taken SMT’s Digital Campaigning Certificate Program. This ten-week intensive, with 3 hours of training per week, enables participants to quickly build competency in the key 18 skill areas essential to win campaigns in the digital age. This program is ideal for beginner to intermediate staff and activists of social justice groups, including unionists, to rapidly ramp up familiarity and skill with digital organizing strategy, tools and tactics. Register now:
SMT is rapidly ramping up support and training for movement organizations around the world. Additional training is planned. If there’s anything that you don’t see below that you’d be interested in, contact us.
Are you part of a non-profit/NGO/union or a funder committed to redistributing power for justice? Recognize the importance of digital along with direct action organizing? Watch the recording to learn more.