Activists fight gentrification of Chinatown, Philadelphia, U.S. 2022 (Photo: Joe Piette)
Do you want to ramp up your use of online & offline tools on ambitious campaigns given limited time and resources? Want to make sure you’re not missing out on new developments in digital tools & tactics to support your work? Looking for a community of peers working through the same challenges and opportunities? Join an SMT Digital Campaigning Certificate Intensive.
This program covers all of the digital campaigning essentials. It includes 18 sessions over 3 weeks, plus additional time for office hours and assignments. Topics cover:
Participants will get individual instructor feedback on how to apply the topic to their organizing through assignment review. Instructors are deeply experienced online/offline campaigners with real-world experience applying the tools to organizing. They span a range of backgrounds and organizing experiences.
During and after this intensive, participants and their organizations will have unlimited access to SMT’s library of 70+ hours of training, which would cost over $3,000 if purchased individually. This enables interested participants and organizations to go deeper into the above topics and cover additional topics. Additional courses in the library include in-depth treatments of texting, CRM/member database tools, Twitter, online ads including Google Ad Grants, digital security, and much more.
Sessions will be Tuesday through Thursday, two 90-minute sessions with a 30-minute break in-between
Office hours will be offered during the week outside the core session times. Note that this program requires participants to commit significant blocks of time during work days, so please check your calendars carefully for availability.
Organizing Strategy and Tactics
Content that Drives Action
Outreach Tools
Social Media
Systems & Infrastructure
Instruction will be in English. SMT is actively seeking funder and network partners to ensure support for additional language interpretation and captioning in Spanish & Portuguese for this program. With the commitment of 20+ registrants committed by March 25th, interpretation in Spanish or Portuguese will be available at no additional cost. Please email us at [email protected] if you’re interested in additional language support. All recordings in the SMT library are captioned in English and Spanish and up to 5 other languages. In addition, course recordings include courses instructed in French, Spanish and Arabic.
Prices for the intensive range from $600-$1,750 per registrant based on the organization’s budget, location, registration time, referrals, and whether it’s a group or individual rate. This range helps us provide every registrant tailored support, including individual review of assignments and a one-hour 1:1 coaching session following the session while making the program accessible to groups across the world.
Groups referred by outreach partners can get $75 to $150 off specific levels (see table below). Please name the outreach partner in your registration and forward the email you received to [email protected]. The outreach partner discount does not apply to group rates or 2nd person rates, which are already steeply discounted to represent an organization’s investment in SMT training. Outreach partners pass along opportunities for training and coaching to lists of organizing groups. This helps SMT as a non-profit reach more groups that could organize more powerfully with SMT support. Interested in being an outreach partner? Contact [email protected] and describe the size and type of groups you’d reach out to. Typically, this is a list of chapters of a network; allied organizations across a country, state, region; or some other cohort or grouping of many organizations.
Cost | Early Bird – before April 1 | Outreach Partner Referral – before April 1 | Regular – after April 1 | |
Groups with budgets over $1M | Globally | $1,600 | $1,450 | $1,750 |
Groups with budgets under $1M
|
North America & Western Europe |
$1,200 | $1,050 | $1,400 |
Outside of North America & Western Europe |
$700 | $600 | $725 | |
Additional people from the same organization
|
North America & Western Europe |
$800 | $800 | $800 |
Outside of North America & Western Europe |
$600 | $600 | $600 | |
Group Rate up to 10 seats
Payment by invoice |
North America & Western Europe |
$8,000 | $8,000 | $9,000 |
Outside of North America & Western Europe |
$5,000 | $5,000 | $6,000 |
Note: during and after this intensive, participants and their organizations will have unlimited access to the recordings of the program’s sessions as well as SMT’s library of 70+ hours of training, which would cost over $3,000 if purchased individually.
We consider this training an investment for any organization that participates! Only one person from your organization has to pay the full rate. If a member from your organization has participated in this training in the past and paid the full rate, everyone else in your organization will pay the second person rate in the future. If you’re not sure if an individual from your organization has paid the full rate in the past, check this list.
See testimonials of alumni (community organizing | union) from across the world who’ve joined the program to become more effective and strategic campaigners, organizers, communicators and/or fundraisers.
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