See recording and slides here
Twitter for People Power 2022 | July 27, 2022
9-10:30 am PST (Mexico) | 12-1:30 pm EST (New York) | 10-11:30 am (Centroamerica) | 11-12:30 pm (Bogotá) | 1-2:30 pm (Brasilia)
Learn how to:
- Use Twitter strategically to intensify pressure on targets, including how to orchestrate powerful twitterstorms and hijack hashtags
- Find and engage new regional and global allies, especially with the help of a powerful free tool
- Cultivate journalists and get media coverage
- Grow your account fast and strategically using 2 powerful free tools
- Track results using another free tool
- Put together a Twitter plan of action using SMT’s Twitter Plan Template
WhatsApp for People Power 2022 | August 17, 2022
9-10:30 am PST (Mexico) | 12-1:30 pm EST (New York) | 10-11:30 am (Centroamerica) | 11-12:30 pm (Bogotá) | 1-2:30 pm (Brasilia)
As the most used app globally, organizers across Latin America and other regions of the world are using WhatsApp in creative ways to build people’s power.
Learn how campaigners are using WhatsApp to build and win campaigns for change:
- What WhatsApp is best for
- Using broadcast lists versus groups, and upcoming changes to groups
- Building and managing a team of WhatsApp group volunteers
- Managing multiple groups, and making it easy to join them
- Designing content to drive sharing and action-taking
- WhatsApp for fundraising
- Missed call campaigns
- Calls to action that work
- A low-cost tool for organizing groups to do mass personalized messaging to a list of WhatsApp users
- Comparison of tools to manage messaging for larger campaigns
- When a WhatsApp chatbot might be useful, how they work and what they cost
- Developments in multi-admin access and how to manage one account across a team
- How to manage risk, especially under state-sponsored surveillance and when to use Telegram or Signal instead
- How to turn off data-sharing with Facebook
These 90-minute sessions will be full of real campaign examples. They are designed to deepen the skill level of activists and campaigners who have only used WhatsApp or Twitter on a personal level, as well as those who have quite a bit of experience using them in campaigns.
Sessions will be in Spanish, with simultaneous interpretation into Portuguese and English. Recordings will be sub-titled in these languages as well.