SMT is developing online digital campaigning training for electoral and ballot initiative staff and key volunteers.
Ready to deepen your electoral campaign skills to build grassroots engagement and win in the digital age? Here’s an affordable way to join a cohort of peers and ramp up your skills.
We expect the first trainings to start in spring 2020. Contact us if you’d like to collaborate.
Over the last 6 years, SMT has run online training for staff from over 1,700 organizing groups and unions. Trainings have ranged from one-off webinars to a robust Digital Campaigning Certificate Program for movement organizers. More than 200 people are enrolled this year, with the next cohort starting in September.
In general, each live session will cost $40-$50 per person. SMT seeks partnerships to invest in much lower group rates, reducing the cost further for everyone. This is the same cost structure SMT has used in all of its training.
SMT’s goal is to provide high quality training online (not in-person) at a very low cost so that a maximum number of people can access it.
SMT sees this training as an add-on to excellent campaign training that is already available in these ways:
Group sponsors. We welcome partnerships with organizations and networks that may be interested in sponsoring a “group rate” – providing access to their network at a significantly reduced cost. In that case, SMT can set up a registration portal so that the sponsor simply shares the URL for that page with their network. Here is an example of what that looks like for SEIU which has 70 staffers in SMT’s current Digital Campaigning cohort.
Advisors. Select people working in this arena have been invited to provide feedback and guidance as the program develops. SMT will acknowledge these people with appreciation at the bottom of the program’s landing page. The time commitment for this role is small but important – it might include reviewing the curriculum topics list a couple of times, a phone call for guidance or an introduction if it makes sense.
Digital campaigning Instruction. SMT sees value in exposing trainees to the range of support available in the electoral training organizational ecosystem. If you offer particular relevant expertise and are with a non-profit organization in this space or working as staff on a campaign, it may make sense to be a guest instructor.
For more information: [email protected]
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